La Via dei Gusti is an innovative project created from the desire to build a community formed by the gelato makers of the finest gelato shops in Italy and worldwide, professionals ready, with no reserve and on the basis of reciprocal trust and aspiring to constant professional growth, within the framework of a unique network of contacts, to exchange among themselves the most exclusive recipes and knowledge acquired with years of experience in the sector.
This exchange will generate ever new successful ideas that will also and above all arouse enthusiasm in the end consumer, attracted to shops displaying the symbol of Via dei Gusti, certain of receiving an extremely high quality product, born from the imagination and creativeness of exceedingly high quality gelato makers.
On “La Via dei Gusti” you will also meet practical demonstrations of gelato-making and confectionery, presentations of new products and recipes, festive moments and contests to reward the imagination of Confectioners and Gelato Makers. It is, therefore, a real path for training, updating and growth, both for the company and for the customers.
“Imagination that excites your tastes! “